McDonald's Russian successor to enter Belarus’s market
MOSCOW, Nov 11 (PRIME) -- Fast food chain Vkusno i tochka, the former Russian business of McDonald’s, will enter the market of Belarus by signing a franchisee agreement with KSB Victory Restaurants that manages 25 McDonald’s locations in Belarus, the company said in a statement on Friday.
“Vkusno i tochka company is finishing the procedure of transferring the exclusive rights under a franchisee agreement with Belarusian fast food chain managed by KSB Victory Restaurants. Until the transfer is completed, the chain will continue operations under the McDonald’s brand on the Belarusian market,” the company said.
“The company will begin working under the new brand within a few weeks after all the necessary legal procedures are finished and organizational issues are solved,” it added.
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